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How Stuff Spreads
How does content spread online? Is it possible to identify patterns and correlations between the type of content and the way it travels the web? We looked at how 10 viral videos spread on social media,...
View ArticleHow can you use social data as a creative problem-solving tool?
Data has a creative side too. This session will explore how to get the best out of social data and uncover deeper, meaningful social intelligence that can enable businesses to base their strategic...
View ArticleHeavy, Messy, Misleading: Why Big Data is a human problem, not a technology one
“Big data” has been around for a few years now but for every hundred people talking about it there’s probably only one actually doing it. As a result Big Data has become the preferred vehicle for...
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